How SearchSignal sources data and uses AI

Where the data comes from

• Site audits come from our own crawler fetching your public pages at the time you run the audit. Free audits cover up to 25 pages, Pro up to 75.
• Search performance (clicks, impressions, positions) comes from Google Search Console, only for properties you connect and control.
• Keyword metrics on Free are estimates and are labeled as estimates in the product.
• Keyword volume, CPC, difficulty, organic SERPs, and backlinks on Pro are licensed from DataForSEO, a third-party data provider.
• Opportunity scores combine impact, effort, confidence, and freshness. The formula is published on the opportunity score methodology page.

How AI is used

Content briefs and AI Writer drafts are generated by large language models from the evidence in your workspace. They are drafts for a person to review and edit, not finished content. We do not publish AI-generated articles on your behalf.

Pages on this site were written with AI assistance and reviewed by the SearchSignal team before publishing. Where this site shows dashboards, charts, and scores, they are illustrative sample data and are labeled as such. They are not customer results.

What we do not do

• No invented testimonials, reviews, or customer logos.
• No hidden data reselling: your project data is used to run your workspace.
• No lock-in: Pro is month to month and you can cancel yourself in the Stripe billing portal.

Free tools

The free SEO tools run in your browser. What you paste into them is not sent to our servers.

Contact and corrections

If you find an error on this site or in the product's data labeling, see About for how to reach us. We correct errors and note material changes.